Online Marketing

Making your website look fantastic is only the beginning. To get the real benefits from having an online presence and therefore making people aware of your products or services you need to make your website easily accessible on the internet.

We offer a number of services that will increase traffic to your website.

    • Search Engine Optimisation – The vast majority of people who visit your website will find it through search engines. This method of generating traffic to your website is a vital part of online marketing. Millions of people use search engines every single day so if your website is on the first page of search engines such as Google for your search terms you are more likely to gain major advantages from this. Nobody can guarantee a front page listing on Google, anyone claiming this is not to be trusted! However there are techniques to ensure that your website is the best it can be in terms of allowing search engines to find and trawl it. We will walk you through he process of ensuring your website is performing to its potential.

 

    • Social Networking – If you have ever heard of twitter or facebook you’ll know what social networking is. This is an innovative way to get new visitors to your website who are interested in your industry. We offer the service to set up and optionally manage social networking accounts for you freeing up your time to concentrate on other areas of your business.

 

    • E-mail Marketing – If you are not using e-mail marketing as part of your advertising strategy, you are missing out. Many companies offer this service but use pre-purchased lists of email addresses to target. This is known as spamming as it is illegal to e-mail corporate e-mails to people unless they are existing customers or have expressed interest and double-opted in to receive your e-mails. We can create and manage e-mail marketing campaigns for your business. We have vast experience in e-mail marketing and currently assist InterPartners among other clients in designing and creating monthly campaigns.

 

  • Pay Per Click / Paid Advertising – Pay Per Click (PPC) advertising is an efficient way to get traffic to your website, however it is important to monitor costs and choose your keywords wisely. We can take control of this for you keeping PPC costs down but maximising return on investment.